The Red Bull Amaphiko Academy is a launch pad for grassroots social entrepreneurs who are making a positive difference in their community. Over the course of 10 days, participants receive inspiration and mentorship, as well as the practical skills and tools needed to take their projects to the next level. Afterward, they team up with a one-on-one mentor and together they develop business, personal, and strategic development plans that they bring to life over the following 18 months.