Red Bull Global Consumer Products Intern
In April 2018 I was given the opportunity to intern at Red Bull HQ (Austria) with the global e-commerce and consumer products team, as well as AlphaTuri apparel brand. The experience gave me a lot of clarity on the team structure, resources, and processes required to scale and sustain a global platform. The insights from respective teams helped shed light on best practices in digital project mgmt and product development.
- Contributed ideas to, and conducted market research on several competing product categories for, the inhouse apparel brand Alpha Turi
- Shadowed with global consumer products development team to learn product design and product lifecycle management of consumer goods in the global market
I took my internship seriously, as a result, I didn’t snap many pictures!